Social media such as Twitter and Facebook are powerful tools for digital marketing. You can acquire prospective customers from these media. But if you use them in the wrong way, they will cause you a huge problem.
For example, lazily scrolling through Twitter is just a waste of time. Many people have a tendency towards that behavior, and I sympathize with them; since it is so addictive, it is natural that some people are not able to stop checking it. If you use Twitter to get information of value, I believe it is not a waste of time. But most of the time, Twitter is used for meaningless comments such as bad-talking about people and things. I suggest we should spend our time on something different.
Therefore, you should be careful when using social media. It cannot only be beneficial but also a harmful tool depending on how you use it. If you want to utilize social media for business, you should focus on thinking about how to get prospective customers, collect beneficial information, and build your network.