In this article, I’ll be introducing myself – I’m YASU. I was born in the countryside of Japan. I was good at sports and did well in school, even though I didn’t study much. At 18, I moved to Tokyo and enrolled at one of Japan’s top universities, Sophia University. Later, I...
Instead of keeping trying strict diets, let’s slim down with muscle training
Yesterday, I shot a video with an American YouTuber, who goes to the gym every day to exercise. According to her, by doing muscle training, you can increase your BMR(basal metabolic rate) and build a body that doesn’t get fat easily, this is an important merit of weight training. Japanese women usually don’t do...
Why people easily trust the mass media.
I would like you to take a look at articles about an area that you are an expert on. I’m sure you will find much untrustworthy information. The authors in mass media are not experts in the area they talk about, instead, they are experts on making news that is attractive to their audience....
Is it true that being employed is stable and starting up a business is risky?
It is often said that Japanese people are conservative and avoidant of financial risks. Therefore, they rarely start up a business, and instead, they continue working for their companies until retirement. If an employee says he wants to quit a company and launch a business, he is likely to be opposed to that idea...
Doing business is not volunteering but working as a business owner
If you have your own business, do you have any experience that your friend asks you to help for free in your field of expertise? They would expect you to help them because you are friends. In such a case, you might help them, and I think it is no problem if it is...
What is a respectable boss like?
I had worked at a big Japanese company for eight years after graduating from school. And I had worked in some departments there, at that time I met different bosses. Some bosses were so respectable that I wanted to do my best for them, others were not. From that experience, what is a respectable...
Show me your friends and I’ll show you your future
There is a saying “show me your friends and I’ll show you your future.” It means that your close friends represent you, or the average of your friends is exactly you in terms of income, social status, career, and so on. People are greatly influenced by other people around you. If you have bad...
How to interview foreign people on the street for YouTube videos.
I have interviewed many foreign people on my YouTube channel so far. Because of this, some viewers ask me questions such as “How to interview them? How to start talking to them? How to carry on a conversation?” I can’t speak English fluently because I’m Japanese, although I’m making an effort to become a...
Build trust first, sell products later.
Many people fail to increase sales because they try to sell products without the trust of their prospective customers. Especially beginners tend to make a sales talk from the beginning without thinking about customers’ emotions. In fact, it is rare for customers to buy something from people who are not trustworthy. I understand the...
Even beginners can start a business
Many beginners who want to launch a business would think “I’m not able to start a business now because of my lack of skills. After I acquire enough skills, I will start my own business.” However, the day when they get enough skills that they need, won’t come in many cases. I want to...